Questionnaires

Questionnaires

In order to further our knowledge and make our music video the best it could be, we decided to create a questionnaire that we would hand out to 20 random people to get their feedback on what we asked them. Our questions were based on the participants preferred music genre, clothing style, gender of the artist and age of the artist. We chose these questions as they were all relevant to the making of the music video so that we would attract a large audience.

When analysing the results from our questionnaires, we found that more people preferred R&B as their chosen music genre to listen to. We found these results helpful as it meant our audience would enjoy the music video that we are making as the song we chose is R&B soul. However, there were only two votes between R&B and Hip-Hop, meaning that we will aim to try and pick some aspects from  Hip-Hop music videos as our participants found this music genre more memorable because they are catchy and up-beat songs.

 From analysing our pie chart, we found that our participants would prefer for our artist/actress to be within the 23-29 age bracket. This was helpful as it enabled us to look at current R&B artists such as 'Drake' that are this age or of a similar age, and see what they do and what sense of maturity they bring to their music video in order to intrigue the audience. This also was helpful to us as our artist 'Kehlani' is within this age bracket, meaning we would be able to replicate what techniques she uses to also keep her R&B fans intrigued. Because our actress is 18, we thought this was a good fit as this was the second highest chosen choice by our participants, meaning the audience would still be able to relate to the lyrics and the individual (actress) in order to enjoy the song.

 It was clear that the participants equally favoured a male or female lead within the music video. This was helpful to us as it meant we were able to keep our options open and see what individual best fit the character on a personal level, rather than basing it on gender. However, due to Kehlani being a woman, we decided that we would stick with a female artist as it meant the lip syncing would ultimately look more realistic. We was also pleased to see that the audience would support this decision.

From the line graph we can see that the most chosen style was 'casual'. We also added in a gender because the role of Kehlani (our artist) is played by a female, meaning we would need a girl to fulfil that role. We found these findings very helpful as it aided us in finding the right costumes with the use of mise-en-scene, so that the audience can see the correlation between the genre and style. We also found that the 'R&B' style was second best,meaning we could briefly incorporate it but should avoid using it all the time; it was also helpful because Kehlani wears casual clothing. This ultimately meant that we could base our costume choices on something that was similar to hers, such as hoodies, bomber jackets and trainers.