Mood board on our chosen genre
Within this mood board, I have included pictures of artists such as The
Weeknd, Chris Brown, Beyoncé, Jay-Z, and Kehlani herself (our chosen artist for
our music video). This is because I feel these artists best represent the genre
'R&B Soul' in regards to their style, lyrics, themes and personalities.
These typical characteristics adhere to the conventions of the R&B Soul
genre such as tattoos, modern yet indie outfits that stand out against other
artists and themes on love, money, blues and more.
I have mainly used pictures of female artists as we would like our lip-syncer to be a girl due to it best representing our chosen artist- Kehlani. We have also decided that we want our female artist to possess all of the dominant characteristics of other male artists in typical R&B songs, as we wanted to create our own unique interpretation of the genre. We did this by using a consistent prop which was a bat, which made her look manly and dominant.
I have mainly used pictures of female artists as we would like our lip-syncer to be a girl due to it best representing our chosen artist- Kehlani. We have also decided that we want our female artist to possess all of the dominant characteristics of other male artists in typical R&B songs, as we wanted to create our own unique interpretation of the genre. We did this by using a consistent prop which was a bat, which made her look manly and dominant.
The mise-en-scene within these pictures consist of our chosen lighting, costumes and more. For instance, using dull yet vibrant lighting (such as in the picture in the top left) would set the modern yet original rhythm and blues atmosphere we are aiming to create. We would like our character to wear costumes that cohere to the R&B Soul genre which includes urban clothing as this will be appealing to the audience and will suit our song. Additionally, my group and I also agreed that our genre best suits our target audience age as the songs are modern and up-beat.
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